E-Commerce Sales Dashboard

PROBLEM STATEMENT

A US Based Ecommerce Sales Company wants us to create a Sales Dashboard showing information of YTD Sales and generate insights for below scenarios-  

  • Create a KPI Banner showing YTD Sales, YTD Profit, YTD Quantity sold, YTD Profit Margin
  • Find Year on Year growth for each KPI and show a YTD sparkline for each measure in the KPI to understand the monthly trend for each fact.  
  • Find YTD Sales, PYTD Sales, YoY Sales growth for different customer category. Add a trend icon for each category.
  • Find YTD Sales performance by each State  
  • Top 5 and Bottom 5 Products by Sales
  • YTD Sales by Region to know best and worst performing region all over country
  • YTD Sales by Shipping Type to get the best shipping type percentage

STEPS IN PROJECT

  • Problem Statement
  • Import Data in MS SQL Server
  • Connecting Power BI to MS SQL DB
  • Data Cleaning
  • Data Processing
  • Data Modelling
  • Creating Date Table
  • Data Visualization
  • Creating Dashboard
  • Generating Insights

Milestones Achieved

·  How to connect Power BI to MS SQL server and Flat Files

·  Data Modelling with three tables

·  Data cleaning in Power Query

·  How to create a Date Table in Power BI

·  Time Intelligence function (TOTALYTD, SAMEPERIODLASTYEAR, etc)

·  Creating Dynamic and Complex KPI’s

·  Basic to Advanced Dax Queries

·  Conditional Formatting’s, Adding dynamic icons in Power BI  

·  Different DAX functions like Calculate, Sum, Sumx, Filter, values, selectedvalue, return, concatenate, divide, var, etc

·  Creating different charts, maps and formatting then  

·  Generating insights from charts

·  Export report

Software Used:-

Data Fields Definition: –

Data Modelling

Data Bars coloring based on Conditions

Color Selection based on Results

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